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BACHELOR’S DEGREE IN MASS COMMUNICATION & PUBLIC RELATIONS (BSMCPR)
499 Undergraduate Project GuidelinesThe Department of Mass Communication and Public Relations aspires to produce highly competent communicators who apply critical thinking to solve public relations issues and demonstrate ethical and professional behaviour.
In minting socially responsible communication professionals capable of competently employing a broad range of media and technologies available for disseminating messages and images to various publics, the Department enables students to explore media-related issues from many points of view with the aim to instill a creative thought process requiring both inquiry and critical thinking.
Graduates from the department Mass Communication & Public Relations have the opportunity to work in radio, television, and the press or public relations. They can either establish their own offices or work in the private and public sectors in areas such as public relations, implementation and commercial activities. Besides, they have the opportunity to be instructors in universities after continuing their higher studies.
- Qualification: Bachelors in Mass Communication & Public Relations
- Type: Undergraduate
- Duration: 4 years
- Qualification name: Mass Communication & Public Relations
- College: College of Arts & Science
- Language of offering: Arabic & English
- This programme aims to help the students to gain knowledge, background and ability in the subject of Mass Communication & Public Relations.
- Students are provided with both theoretical and practical knowledge
- All audio-visual media are also used for designing works in computer laboratories by means of modern drawing software. (Photoshop , Flash)
- Information given in courses like “Graphic and Multimedia” is mainly professional for the first three years. In the last year, which is the period of entering the profession, students are provided with first-hand experience in designing interactive multimedia.
- The programme is a four year full time professional degree with a total of 134 credit hours, these credits include a graduation project.
- The medium of instruction is approximately 60% – 40% Arabic – English
Bachelor’s Degree fees
The estimated duration for completion of a Bachelors Degree at Ahlia University is 4 years. This is structured around 134 credit-hours covering 45 courses.
The duration of study for each course is fifteen weeks, covering approximately 45 study hours.
| Application Fee | BD 20 |
| Registration Fee | BD 200 |
| Placement Tests Fee (if applicable) | BD 40 |
| Orientation Courses (if applicable) | BD 1200 |
| First Year Courses – 12 courses (BD 300 Per Course) | BD 3,500 |
| Second Year Courses – 11 courses (BD 330 Per Course) | BD 3,630 |
| Third Year Courses – 11 courses (BD 360 Per Course) | BD 3,960 |
| Fourth Year Courses – 11 courses (BD 390 Per Course) | BD 4,290 |
| TOTAL | BD 16,840 |
Please note that the fees listed above do not include the cost of text books required to complete the program.
Applicants must hold at least a recognized and endorsed secondary school certificate or equivalent.
