Journals
- The Impact Of Brand Name On Consumer Procurement,Dr.Imad Assali (January, 2015), International journal of engineering research and technology (IJERT), Vol. 5, Issue 01, pp. 225-229, ISSN:2278-0181.
Abstract (pdf) / Journal link / Research area: Graphic Design
Conferences
- The Effects of Counterfeit on Consumer Purchase Behavior, Prof.Hemat Elsaka and Dr.Imad Assali (9-12 May 2016), 2nd International Conference on Communication and Management (ICCM2016), Greece.
Abstract (pdf) / Conference link / Research area: Graphic Design