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Ahlia University

Prof. Muneer Mohamed Al Mubarak

Professor / Acting VP for Admin & Finance / Acting Dean of Graduate Studies & Research

Contact Information

  • Received his Ph.D. in Marketing, from University of Leeds, UK.
  • Has over 30 years of experience in business, education and corporate training.
  • Supervised over 10 dissertations and projects and counting.
  • Teaches graduate and undergraduate courses.

Biography

Prof. Muneer Al Mubarak is a VP of Administration and Finance/Acting Dean for Graduate Studies and Research. He received his Ph.D. in Business & Economic Studies (Marketing) from University of Leeds, UK, early 2010. Prof. Al Mubarak’s expertise is in strategic management, marketing management, and relationship marketing. He has over 34 years work experience as he contributed well in teaching and training in areas such as Leadership, Strategic Management, Relationship Marketing, Marketing Management, Marketing Communications, Sustainability, Corporate Social Responsibility, Customer Relationship Management and Service Excellence. He has participated in many community activities over the years and is a reviewer of many reputable international journals.

Sample Of Supervised Dissertations/projects

  • The Role of Managers’ Systems Thinking Skill in Enhancing Employees’ Performance in SMEs.
  • The Role of Work Life Balance in Enhancing Female Entrepreneurial Performance in the Kingdom of Bahrain.
  • The Attitude of University Students Towards Celebrity Endorsements Through Social Media in Bahrain.
  • The Influence of Green Supply Chain Management on Firm’s Performance.
  • The Effect of Technology on Brand Image in Telecommunications Industry in Bahrain.
  • Factors Influencing University Students Inclination Towards Entrepreneurship in The Kingdom of Bahrain.
  • Investigating Factors Affecting Customer Satisfaction in Telecommunication Sector in Bahrain: A study of a Telecommunication Company.
  • The Impact of Customer Service Quality on Customer Satisfaction in the Islamic Banking Sector in the Kingdom of Bahrain.
  • Challenges of the Small & Medium Enterprises (SMEs) in Bahrain.
  • Factors Influencing Women Entrepreneur success in SMEs in the Kingdom of Bahrain.
  • Measuring Customer Satisfaction in the Engineering Field in Bahrain: Case Study (Arab Architects).
  • Poor Families from Productiveness Towards Competitiveness.
  • Knowledge Management Contribution to Graduate Engineers in GPIC.
  • Managing Continuity in the Family Owned Business.
  • Customers Confidence of New Product: Case Study of Rhinotire, Bahrain.
  • Globalization of Bahrain’s Small & Medium Enterprises (SMEs).
  • Evaluating Factors Affecting Youth Job Satisfaction in Private Sector in the Kingdom of Bahrain.
  • The Impact of Social CRM on SMEs Performance in Bahrain.
  • The Influence of Social Networking Usage on SMEs Performance.

Journals

    1. Al Mubarak, M.(2020), “Sustainable development through five senses of effective corporate social responsibility strategy”, Social Responsibility Journal, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/SRJ-07-2019-0256
    2. Buallay, A.Kukreja, G.Aldhaen, E.Al Mubarak, M.and Hamdan, A.M. (2020), “Corporate social responsibility disclosure and firms’ performance in Mediterranean countries: a stakeholders’ perspective”, EuroMed Journal of Business, Vol. 15 No. 3, pp. 361-375. https://doi.org/10.1108/EMJB-05-2019-0066
    3. Hamdan A., Al Mubarak M. and Sarea A. M. (2020), Entrepreneurship and Economic Growth: Literature Review, International Journal of Psychosocial Rehabilitation, Vol. 24, No. 3, pp. 937-943.
    4. Al Mubarak M. (2020), The Relationship between Corporate Governance and Stock Prices in the GCC Financial Markets, Corporate Ownership and Control Journal, Vol.17, No. 2, pp. 57-64.
    5. Al Mubarak M. (2020), Five Senses for Effective and Sustainable Corporate Social Responsibility Strategy, International Journal of Economics and Financial Issues, Vol. 10, No. 1, pp. 67-72.
    6. Jasim S., Al Mubarak M and Hamdan A. (2020), The Impact of Green Supply Chain Management on Firm’s Performance, Journal of Information & Knowledge Management, Vol. 19, No. 1, pp. 1-16.  
    7. Abdulaal H. and Al Mubarak M. (2019), The Effect of Technology-Based Applications on Brand Image in the Telecommunications, International Journal of Engineering & Advanced Technology (IJEAT), 9, No. 2, pp. 216-223.
    8. Alshetti A. and Al Mubarak M. (2019), The Attitude of University Students Towards Celebrity Endorsements Through Social Media, Humanities & Social Sciences Reviews, 6, No. 6, pp. 515-524.
    9. Al Mubarak M. (2019), Promise and Delivery Gap of Corporate Social Responsibility, International Journal of Innovation, Creativity and Change, 10, No. 8, pp. 234-247.
    10. Al Mubarak M. (2019), Bridging the Sustainability Gap of Corporate Social Responsibility Strategy, International Journal of Innovation, Creativity and Change, 9, No. 9, pp. 54-67.
    11. Alawi W. S. S and Muneer Al Mubarak M. (2019), Gender Gap in Science, Technology, Engineering and Mathematics (STEM): Barriers and Solutions, International Journal of Economics and Financial Issues, Vol. 9, No. 6, pp. 225-231.
    12. Abdulsadek A, H., Mseer I. N. Hamdan A, Al Mubarak M. and Sarea A. M. (2019), Factors Affecting the Adoption of Moodle in Gulf Universities, International Journal of Engineering & Advanced Technology (IJEAT) 9, No. 2, pp. 2691-2698.
    13. Al Mubarak Z., Ben Hamed A. and Al Mubarak M. M. S (2019), Impact of Corporate Social Responsibility on Bank’s Corporate Image, Social Responsibility Journal, 15, No. 5, pp. 710-722.
    14. AlHusaini F. A. and Al Mubarak M. M. S. (2018), Public Awareness of Adverse Drug Reaction Medical Safety, International Journal of Health Care Quality Assurance, 31, No. 6. pp 520-530.
    15. Janahi M. A. N. and Al Mubarak M. M. S. (2017), The Impact of Customer Service Quality on Customer Satisfaction in Islamic Banking, Journal of Islamic Marketing, 8, No. 4.  pp.595-604.
    16. Hamdan A. M. M. and Al Mubarak M. M. S. (2017), The Impact of Board Independence on Accounting Based Performance: Evidence from Saudi Arabia and Bahrain, Journal of Economic and Administration Sciences, Vol. 33, No.2. pp. 114-130.
    17. Al-Roubaie A. and Almubarak M. M. S. (2017), Localisation of Knowledge in GCC Countries: The Case of SMEs, Middle East Journal of Entrepreneurship, Leadership and Sustainable Development, 1, No. 1, pp. 1-15.
    18. Hasan F. S. M. A. and Almubarak M. M. S. (2016), Factors Influencing Women Entrepreneurs’ Performance in SMEs, World Journal of Entrepreneurship, Management and Sustainable Development, Vol. 12, No. 2, pp. 82-101.
    19. Alyafie A. S. A. and Al Mubarak M. M. S. (2016), Challenges of Going Global for SMEs, International Journal of Innovation and Knowledge Management in Middle East and North Africa, 5, No. 1, pp. 1-11.
    20. Al Mubarak M. M. S. and Hamdan A. M. M. (2016), The Impact of Corporate Governance on Market Capitalization: Evidence from Bahrain Bourse, Journal of Corporate Ownership and Control, Vol. 13, No. 3, pp. 121-130.
    21. Araiqat D. M. and Almubarak M. M. S. (2015), Determinants of Customer Satisfaction in the Architectural Engineering Industry, International Management Review, Vol. 11, No. 2, pp. 38.46.

Conferences

  1. Al-Roubaie, A., Sarea, A., Al Mubarak, M. and Hamdan, A., 2020, September. Contribution of Diaspora to Entrepreneurship in the Arab World. In European Conference on Innovation and Entrepreneurship(pp. 906-XVII). Academic Conferences International Limited.
  2. Abdulla, A., Albash, A., Ashoor, H., Hamdan, A., Razzaque, A., Musleh, A. and Al Mubarak, M., 2020, February. Implementing Internet of Things in Small Businesses of Bahrain. In International Conference on Advanced Machine Learning Technologies and Applications(pp. 535-545). Springer, Singapore.
  3. Jasim, S., Al-Mubarak, M. and Hamdan, A., 2020, April. Green Supply Chain Management and Firm’s Performance: A Review. In Joint European-US Workshop on Applications of Invariance in Computer Vision(pp. 103-111). Springer, Cham.
  4. Aldoseri, S., Al Mubarak, M. and El Hajjar, S., 2019, September. Evaluating the Impact of Social CRM on SMEs’ Performance. In International Conference on Innovation and Entrepreneurship(pp. 32-40). Academic Conferences International Limited.
  5. Almarzooq, F. and Al Mubarak, M., 2019, May. Youth as Intellectual Capital and Job Satisfaction Factors in Islamic Banks. In ECIIC 2019 10th European Conference on Intangibles and Intellectual Capital(p. 9). Academic Conferences and publishing limited.
  6. Jasim S., Al Mubarak M., and Hamdan A., 2019, The Impact of Green Supply Chain Management on Firm’s Performance, Intelligent Computing Systems and Data Analytics Applications (ICSDAA) Conference, Jadara University, Irbid, Jordan, 1-3 December.

Chapters In Books

  1. Jasim, S., Al Mubarak, M., and Hamdan, A. (2020), Green Supply Chain Management: A Review, chapter in Book: Artificial Intelligence and Computer Vision, in A.-E. Hassanien et al. (Eds.): AICV 2020, AISC 1153, Springer Nature Switzerland AG 2020, pp. 103–111.

Teaching Areas

  • Marketing Management (MBA)
  • Strategic Management (MBA)
  • Technical Enterprises-The George Washington University (MSc)
  • Marketing of Technology-The George Washington University(MSc)
  • Fundamentals of Management
  • Marketing of Financial Services
  • International Marketing
  • Services Marketing
  • Strategic Management

Research Areas

  • Sustainability
  • Corporate Governance.
  • Corporate Social Responsibility.
  • Competitive Advantage.
  • Relationship Marketing.
  • Digital Marketing.
  • SMEs.
  • Entrepreneurship.
  • Service Excellence.

Faculty Research

Search By Type

Entrepreneurship and Economic Growth: Literature Review

Journal
2010
Hamdan A, Al Mubarak M, Sarea A. M.

The Impact of Green Supply Chain Management on Firm’s Performance

Journal
2020
Jasim S, Al Mubarak M., Hamdan A. M.

Sustainable development through five senses of effective corporate social responsibility strategy

Journal
2020
Al Mubarak M.

Corporate social responsibility disclosure and firms’ performance in Mediterranean countries: a stakeholders’ perspective

Journal
2020
Amina Buallay, Gagan Kukreja, Esra Aldhaen, Allam Mohammed Hamdan

Five Senses for Effective and Sustainable Corporate Social Responsibility Strategy

Journal
2020
Al Mubarak M.

The Relationship between Corporate Governance and Stock Prices in the GCC Financial Markets

Journal
2020
Al Mubarak M.