Master’s Degree in Mass Communication & Public Relations (MSMCPR)
College of Arts & Science

Core Competence

The Department of Mass Communication and Public Relations prepares students to become professionals in the dual fields of communication and public relations. Students who opt for a communication specialisation will be eligible to assume a diverse variety of positions in media organisations ranging from journalism to broadcasting. Alternately, students who opt for a public relations specialisation will be eligible to assume positions as public relations associates in advertising firms and as staff members in public relations departments in corporations and government organisations.

 

New admissions to this program is temporarily suspended by the HEC

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Study Plan

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MASTER’S DEGREE IN MASS COMMUNICATION & PUBLIC RELATIONS (36 CREDITS)

FOUNDATION COURSES (6 CREDITS)

Course Code Course Title LEC LAB CRE Prerequisite
MASC 501BASIC CONCEPTS IN MASS COMMUNICATIONInfo300
PREL 501BASIC CONCEPTS IN PUBLIC RELATIONSInfo300

CORE COURSES (18 CREDITS) : ALL CORE COURSES ARE COMPULSORY

Course Code Course Title LEC LAB CRE Prerequisite
MASC 511CONTEMPORARY TRENDS IN COMMUNICATION THEORIESInfo303
MASC 512NEWS WRITING IN ARABIC AND ENGLISHInfo303
MCPR 565SEMINAR IN CONTEMPORARY COMMUNICATION RESEARCHInfo303MCPR 550
MCPR 530PUBLIC OPINION FORMATION AND MEASUREMENTInfo303
PREL 511MODERN THEORIES IN PUBLIC RELATIONSInfo303
MCPR 550RESEARCH METHODS & MODELINGInfo303Completion of at least 9 credits

ELECTIVE COURSES FOR SPECIALISATION IN MASS COMMUNICATION & PUBLIC RELATIONS

ANY TWO COURSES (6 CREDITS) FROM THE FOLLOWING

Course Code Course Title LEC LAB CRE Prerequisite
MASC 513NEWSPAPER EDITING AND LAYOUTInfo223MASC 512
MASC 515ELECTRONIC JOURNALISMInfo303
MASC 545POLITICAL COMMUNICATIONInfo303
MASC 560TELEVISION AND RADIO PRODUCTIONInfo223
PREL 512THE ART OF ADVERTISINGInfo303
PREL 515PUBLIC RELATIONS & INFORMATIONInfo303
PREL 516MEDIA PRODUCTION FOR PUBLIC RELATIONSInfo223
PREL 520PUBLIC RELATIONS MANAGEMENTInfo303PREL 511

DISSERTATION*: (12 CREDITS)

Course Code Course Title LEC LAB CRE Prerequisite
MASC 599DISSERTATION IN MASS COMMUNICATIONInfo02412MCPR 565 AND COMPLETION OF AT LEAST 21 CREDITS
PREL 599DISSERTATION IN PUBLIC RELATIONSInfo02412MCPR 565 AND COMPLETION OF AT LEAST 21 CREDITS
* A STUDENT CAN REGISTER IN THE DISSERTATION COURSE MASC/PREL 599 IF THE FOLLOWING CONDITIONS ARE SATISFIED : THE STUDENT (1) COMPLETED SUCCESSFULLY AT LEAST 21 CREDIT HOURS INCLUDING MCPR 565 (2)RECEIVED A GRADE OF B OR MORE IN MCPR 550, AND (3) ATTAINED A GPA OF AT LEAST 3.0

Employability

Graduates from the department Mass Communication & Public Relations have the opportunity to work in radio, television, the press or public relations. They can either establish their own offices or work in the private and public sectors in public relations, implementation and commercial activities. Besides, they have the opportunity to be instructors in universities after continuing their higher studies.

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Fast Facts

Qualification: Masters in Mass Communication & Public Relations

Type: Postgraduate

Duration: 2 years

Qualification name: Mass Communication & Public Relations

College: College of Arts & Science and College of Graduate Studies & Research

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Teaching & Assessment

The programme aims to train individuals to be highly skilled communication and public relations practitioners by providing them with diverse academic, research and practical experience to enrich their professional development. The Mass Communication and Public Relations Programme blends practical training and academic study in an innovative way that will enable students upon graduation to perform multifunctional communication roles and convey public relations knowledge effectively.

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Fees

Master’s Degree Fees

 

The estimated duration for completion of the Masters Degree at Ahlia University is 2 years. This is structured around 36 credit-hours covering 8 courses along with a dissertation.

The duration of study for each course is fifteen weeks, covering approximately 45 studying hours.

Application Fee BD 40
Registration Fee BD 300
Foundation Courses BD 960
Subject Fees (8 Subjects, BD 480 per Subject) BD 5,760
TOTAL BD 7,040

Please note that the fees listed above do not include the cost of any text books required to complete the program.

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